The Book of Kells
Created by Columban scribes in Irish, Scottish, and English monasteries in approximately 800 BCE, the Book of Kells (or Leabhar Cheanannais) is one of the world’s most famous illuminated manuscripts and a masterpiece of the book arts. Since 1661 it has been housed in the Old Library at Trinity College Dublin, where it serves as both a scholarly resource and, not incidentally, one of the country’s top five tourist attractions.
A new mark, co-designed with Zero-G, splits the difference between a modern neo-grot and the book’s own insular half-uncial forms to promote a digital archive, a permanent exhibition, and an extensive merchandising program that generates substantial funds for the University. Branding and packaging by Zero-G.